Pants are Power

creative direction CYNTHIA NGUYEN
photography VINCENT KO
in collaboration with ANN TAYLOR


You know that feeling when you find that pair of pants that holds you in the right places, stops at the appropriate areas just like the original design and doesn’t require a belt?

Now, imagine you were not allowed to wear pants— ever.
And that you could be arrested for slipping into a pair.

In light of International Women’s Day, I’ve teamed up with Ann Taylor to celebrate the brand’s commitment of over 60 years— making women feel empowered through their apparel, as well as the evolution and right for women to wear pants. Not only speaking to the historical shift in fashion but more-so the right in equality and social which women have fought for back in the 1940’s. 

It’s a fascinating thought to see how much of a statement and value is behind the mere act of women wearing pants.

 

Doublecloth Bow Sleeve Coat 
Frayed Cuffed Girlfriend Jeans
Marled Newbury Blazer

 

 

I’m sharing with you Ann Taylor’s campaign video that follows the journey from the year 1940, when women were once arrested for wearing pants in public, followed by today, 2018, where women can now wear pants freely– wherever, whenever. Including the Oscars. This video pays tribute to National Women’s History month and commemorates the evolution of how women have fought for not only the rights to wear pants that make them feel confident and empowered in fashion but for equality as well.  

 


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